#Mystery Shopping

In-store sales talk can be a highly influential addition to product display, especially in general trade and on-trade channels. Mystery Shopping enables us to quickly and cost effectively understand brand recommendation and advocacy at the moment of truth – as this recent nationwide Tobacco mystery shopping program in Taiwan shows. With SmartRocket real-time reporting, easily […] [...] read more...
A promoter/ brand ambassador can be a key component in your overall brand offer in store. A good promoter can not only improve customer experience with your brand, but can turn that experience into actual sales on the spot. But how well are your promoters really performing? Experiencing this through the lens of the customer […] [...] read more...